for product safety

product injuries

Obviously, products should not hurt its users and safety should be the most important requirement of any product. To achieve this innovation and product design teams rely on regulation, data, and on their internal know-how. In practice, this is not enough.

USA Consumer Product Safety Commission reported more than 11 million medical emergency injuries caused by products in 2021. This implies many more injuries which were not a medical emergency. The stats are probably the same in many other countries.

This is an example how millions of people are being injured by products in spite of regulation and internal efforts. Conclusion can only be that innovation and product design processes should prioritize safety even more, especially by using end-user feedback and open innovation.

To use to improve safety of your products email Andrea at

Written by: Nikola Tosic
Publishing date: 13 Jan 2023